In a Forbes article, Nikki Carlson writes:
While corporate philanthropy isn’t new, we’re in the middle of a do-good renaissance where brands give back. But as brands, we know philanthropy is about more than doing good in the world. Philanthropy increases brand loyalty when you practice it genuinely. Giving back increases engagement by sharing a mission and purpose with your customer base.
If you’re targeting a younger demographic, you need to embrace corporate charity programs. Your customers expect nothing less. Both millennials and Gen Zers grew up in a world that encouraged recycling and social good. Instead of donating money directly to causes they care about, shoppers under the age of 40 prefer to give back through where they shop.
At feedOM, we know that you want to become an impactful, valued brand. To do that, you need to focus on doing good as well as generating profit. The problem is that finding time to work on your corporate social responsibility plan can be difficult and leave you feeling overwhelmed and confused.
Doing good with your business doesn’t have to be time-consuming or complicated. That’s why we created the OM Guarantee certification of social good — the most cost-efficient way to give back and be recognized for doing so.
How does it work?
First, you pick from one of three causes you’d like to support — feeding needy children, feeding rescued animals, or planting trees. Next, select how much impact you’d like to make. Third, receive your custom OM Guarantee certification digital badge to prove that your company is making a measurable and positive social impact.
Transparency is essential, and that’s why every transaction is captured in the EOS blockchain.
Feel the relief of simplifying your corporate social responsibility plan, see the increased value of your brand in consumers’ eyes, and experience the satisfaction of helping those who need it most through the OM Guarantee Certification.
For as little as 25 cents, you can start changing the world!
Imagine how much better the world could be thanks to corporate giving programs. Aside from making the world a better place, giving back has other benefits for brands:
- It creates a strong internal culture
- It encourages purchases
- and it fosters long-term loyalty
To get started, visit: OMguarantee.com